YouTube‘s message to Madison Avenue: The video giant isn’t like traditional TV — it’s bigger, with literally billions of viewers, and better at targeting relevant audiences.
Origen: YouTube Brandcast: Platform Announces Top 1% Content Takeover Ads
The local television industry is experiencing profound changes that will reshape its future. Having been deeply involved in local media dynamics, I have seen the evolution and the emerging challenges firsthand. The push from networks to move their top...
Vice Media said Thursday it will create a joint venture with Nashville-based Savage Ventures to relaunch its digital properties, including Vice.com, Munchies, Motherboard, and Noisey.Why it matters: The deal will see Savage Ventures investing "tens of millions of dollars" into...
“Move fast and break things” was Facebook’s motto until 2014.This phrase has long encapsulated the approach of Silicon Valley’s disruptive startups toward innovation. Today, it is more relevant than ever, with AI companies rapidly advancing and challenging the status...
Apple appears to have had no conversations with publishers about plans to roll out an aggressive ad-blocker and new text summarisation tool on its Safari browser.The changes could not only stop publishers from supporting their content with advertising on...
The A.I. doomsday clock appears ready to strike midnight for publishers.Google on Tuesday announced that it will infuse its ubiquitous search engine with its powerful artificial intelligence model, Gemini, drawing on the rapidly advancing technology to directly answer user queries at...
New York Times reporters are circulating a draft of a letter to Joe Kahn, criticizing the paper’s top editor over comments they said were dismissive of young reporters.In a series of recent interviews with outlets including Semafor and The...
Famed New York Times journalist Nicholas Kristof on Tuesday will release his memoir, “Chasing Hope: A Reporter’s Life.” In the 432-page work, which I was provided an advanced copy of, Kristof vividly recounts some of the most pivotal experiences that have made up his decades...
Fake studies have flooded the publishers of top scientific journals, leading to thousands of retractions and millions of dollars in lost revenue. The biggest hit has come to Wiley, a 217-year-old publisher based in Hoboken, N.J., which Tuesday will...
When Sundar Pichai took the stage at Google I/O on Tuesday morning, he said that the rise of generative artificial intelligence would provide new opportunities: for creators, developers, startups, and for everyone.Two hours later, after the sun rising over...
