The chief executive of the UK’s biggest commercial news publisher has called for big tech regulation so the platforms pay for content and prioritise reliable information.Reach CEO Jim Mullen said regulation should make the advertising market less “heavily distorted”...
OpenAI is expected raise around $6.5 billion at a $150 billion pre-money valuation, while also turning down billions of oversubscribed dollars, as first reported by Bloomberg.Why it matters: This would be the largest venture capital round of all time,...
Major American social media companies sometimes describe the task of identifying disinformation or other malevolent material pushed online by state actors as an endless game of cat and mouse.This week several of them made a significant play in that...
Artificial intelligence-powered search engine Perplexity is in talks with brands including Nike and Marriott over its new advertising model, as the start-up mounts an ambitious effort to break Google’s stranglehold over the $300bn digital ads industry.The San Francisco-based group...
Bloomberg Media has launched its new brand campaign, “Context Changes Everything.” Created in collaboration with agency Wieden+Kennedy New York, the campaign brings fresh perspective to Bloomberg’s smart cross-platform business news, for a range of leaders at the intersection of...
Twitch is changing the way it enforces its community guidelines. In an announcement posted on its website, Twitch said that it will introduce a new enforcement strategy in which strikes for certain offenses will depreciate over time, users will...
Ex-Guardian media editor Jim Waterson is launching a newsletter brand for “quality, in-depth journalism” covering London.The announcement of London Centric comes weeks after Waterson took voluntary redundancy from The Guardian where he spent more than six years. He was...
While interning at the Dallas Morning News sports desk this summer, I was surprised when I was assigned to drive over an hour outside of the city to Celina, Texas, to speak with Celina High School’s football coach, Bill...
The popularity of newsletters with readers and the revenue-generating opportunities for publishers have increased substantially since E&P’s February 2022 Revenue Round-Up article, “Newsletters attract more readers, advertisers and revenue.”
Origen: Study reveals winning strategies to monetize newsletters | Editor and...
It’s been nearly six years since we warned you that ads were coming for your pause button and 18 months since Google revealed that YouTube would serve them up, too.Now, YouTube confirms advertisers can broadly target your paused screentime:...
